We distil your bespoke insights into powerful stimulus and ask you 5 questions to define your opportunity space
We create a rich IdeaScape to stimulate thinking throughout the process.
Our experts use cognitive behavioural science and design thinking techniques to facilitate best-in-class collaborative idea sessions
We build generated ideas into practical frameworks that can plug straight into existing marketing processes
Ideas Factory provides immersive, thought provoking stimulus combined with hands on and empowering creative exercises ensuring each workshop is tailored to your specific needs.
It delivers step change innovation to create business impact.
We help unlock tension points and barriers between teams. These issues are natural in complex environments but if they are left unresolved they prevent optimum performance. Recent work includes:
Global to local activation
Aligning strategic priorities
Developing inspiring creative briefs
Translating brand ideas into comms experiences
Leveraging partnerships
We can also help ideate for the unexpected or unusual projects:
Responding to cultural events
Competitive responses
Sustainability roadmaps
The Ideas Factory approach can be applied face to face, virtually, or in a combination of both. This gives maximise flexibility to get the right talent involved.
We believe that creativity has never been more important in driving business performance.
We were frustrated by how hard it is for businesses and agencies to generate ideas and decided to create a new approach to unlock ideas.
We combined the latest approaches in design thinking, behavioural science, digital technology and our extensive experience to create the Ideas Factory.
Our approach is truly collaborative and uniquely combines learning from a digital second brain, expert talent and your bespoke insights.
COLLABORATIVE
We want to step change enterprise creativity by working collaboratively with our clients. Our approach is highly interactive and engaging.
STIMULATING
We use rich stimulus and collaborative technology to unlock new ideas.
STRUCTURED & EFFECTIVE
We capture ideas using marketing tools and templates that can plug straight into your marketing process.
GLOBAL REACH
We run projects around the world from Chicago, Edinburgh and London. Recent work has taken place in: UK, USA, Canada, Australia, China, Poland, Netherlands and Russia.